Academia: Time for a rebranding?
So minutes after “publishing” my last post, I found this image. Maybe our first interdisciplinary project should be with some academics in a Marketing department.
![How effective is th word \](http://blog.jedbrubaker.com/wp-content/uploads/2008/06/clipboard2-21-2008-19-07-34.jpg "How effective is th word \")
(via Academic Productivity)
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- I'm Jed Brubaker, and these days I am spending every waking moment (and otherwise) as a graduate student in the Informatics department in the Donald Bren School of Information and Computer Sciences at the University of California - Irvine. I am also a recent graduate of the Communications, Culture and Technology program at Georgetown University, and was a senior systems developer at the AAMC.
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June 17th, 2008 at 11:58 am
Where did you get that? I’d love to read the article that goes along with it…
In particular, I’m curious whether their data actually has appropriate controls set up, or is skewed by the fact that academic blogs, which are more likely to use “academic” in their titles, have a small, technology averse and self-selecting audience.
Put differently, is your post about the “academic blogosphere” going to get less love than your other posts, because of the inclusion of the word academic? Or will it perform as usual, but be offset by another post on some esoteric blog that nobody reads and nobody links to.
June 17th, 2008 at 1:23 pm
Answers:
–The source is Academic Productivity (see link at the bottom of the post).
–Initial indicators suggest that some of my typical crowd (more tech centered) passed right on over it. To quote a co-worker, “It was about academic stuff, so I stopped halfway.”
That said, I think there is a conversation to be had hear, and I am still expecting an answer from you.